Social Media Management

Drive Lucrative Results on the Right Channels

Are your social media efforts not working as well as you hoped? These days, getting good results on social media often means spending money. You need a solid plan, full dedication, and a clear budget. To reach the right people, you might need to pay for ads, whether it’s for a long-term campaign or a single post.

To boost your online presence, Helix Digital Solutions includes social media management in your overall marketing strategy. Our Facebook and Instagram management services can help attract, engage, and turn followers into loyal customers. The social media campaigns we’ve run for small businesses, big companies, and franchises show just how effective we can be.

What Is Social Media Management?

Custom Strategies That Promote Stellar Customer Engagement

As social media evolves, its core goals remain the same: connection, communication, and community. According to Sprout Social, 57% of people follow a brand’s social media page to discover new products or services. This is why brands should focus on creating content that truly connects with people, communicates effectively, and builds a sense of community, rather than just sharing promotions.

This is where social media management comes into play. Sometimes known as social media marketing management, it involves planning, creating, and sharing content on social platforms. It also includes regularly checking profiles and researching the audience to keep the content relevant.

At Helix Digital Solutions, we use a balanced approach to manage our clients’ social media accounts. Our social media management combines both organic strategies and paid methods to get the best and most profitable results.

Integrated Processes for Maximum Impact

Social media marketing is more than just sharing links to your content or web pages. To achieve real results, you need to build a strong connection between your customers, your content, and your company.

It’s not enough to simply know what social media management is; you also need to understand its key processes. Mastering these will help you use social media marketing to outshine your competitors and boost your overall marketing strategy.

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Why Businesses Need Social Media Management

Online Solutions That Make Your Brand Stand Out

Business owners and marketers know that social media is a key part of any digital strategy. It’s often one of the first things to focus on when launching a new business or brand.

However, when you dive into social media marketing, you’ll quickly see there are many things to handle to succeed on these platforms.

For small businesses, social media management involves creating a solid strategy, posting and scheduling high-quality content, responding to customer comments, engaging with users, and setting up paid advertising campaigns.

It needs its own budget, tools, and sometimes even a team of experts.

Balancing all these moving parts is the key to effective social media management.

For many businesses, managing platforms like Facebook or LinkedIn in-house can be a big challenge. The additional costs for managing other platforms like YouTube or Pinterest are often overlooked. Each social media platform requires dedicated attention that many businesses simply don’t have the resources for.

Enjoying the Benefits – Minus the Burden

While it’s important for business owners and marketers to grasp the effort and cost involved in social media marketing, they should also appreciate the significant benefits of a solid strategy. To enjoy these benefits without the high costs, consider partnering with a social media management agency.

Rachel Czeszewski, Thrive’s senior social media manager, points out that when social media management is done in-house, it often lacks the focused attention and strategic input needed for success.

Why risk missing out on opportunities to boost brand awareness, generate leads, and increase sales by trying to handle it all on your own and falling short?

The Smart Choice Is To Invest in a Skilled Outsourced Team

By hiring an expert social media team with the experience and success in running the right campaigns and strategies, you stand to gain a lot for your business.

 

Many professionals use software and tools to make their work easier. While the best social media management tools can help streamline your processes, Alyssa Tear, Thrive’s senior social media manager (organic), stresses that they can’t replace the need for a skilled expert. Thrive offers experienced social media and content marketers who can align with your overall marketing strategy and create content that directly engages your target audience, boosting reach and interaction.

As leaders in social media management, we are committed to providing a comprehensive social marketing service for businesses of all types.

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Types of Social Media Management for Business Owners

A Trusted Partner for Companies of All Shapes and Sizes

Top social media management agencies can tailor solutions to fit your specific niche, whether it’s organic Facebook and Instagram marketing or YouTube and Twitter advertising. At Thrive, we conduct thorough research to understand your industry, helping us select the best social platforms for your business. We develop a strategy and targeted campaigns that align with your goals and are perfectly suited to your sector.

While there’s a general definition of social media management, different industries adapt it to fit their specific needs. Our social media management services include:

  • Social media management for small businesses
  • Social media management for franchises
  • Social media management for enterprises
  • Social media management for businesses with multiple locations

Sometimes, other digital marketing firms partner with us to boost their clients’ social media presence and engagement. They achieve this by using our white label social media management packages.

This is our unique social media management offering for agencies, designed to support digital marketers who are still building their social media teams and services.
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Social Media Platforms Thrive Helps Manage

Reach Your Niche Market Audience With a Robust Social Presence

Different platforms need different strategies. As an award-winning social media management firm, we embrace this challenge. Our extensive experience lets us expertly handle Instagram management or compete with leading YouTube management companies. However, our greatest strength is in integrating all these efforts to deliver the best results.
  • Facebook Management
With over 1 billion daily active users, Facebook provides a vast reach for social media management, whether for small businesses or large corporations. Its main strengths include affordable marketing, precise targeting, and engaging with followers organically. Take full advantage of these benefits by choosing our Facebook management services. We offer strategy recommendations, content development, comment monitoring, and paid advertising, among other services.
  • Twitter Management
Join the conversations that matter to your target audience, support causes your company believes in, and build an online community on Twitter. This engaging platform is perfect for expanding your reach and shaping your brand’s personality. Whether you need social media management for a large enterprise or a small business, our Twitter management experts will help you create a customized, channel-specific strategy.
  • Instagram Management
About one-third of the 1 billion monthly active Instagram users have purchased a product on this visual storytelling app. To reach your sales goals, adjust your social media marketing strategy for Instagram. Trust Thrive, an Instagram management agency with extensive experience in optimizing both disappearing and user-generated content. We handle everything from gallery posts and Instagram Stories to interstitial ads.
  • LinkedIn Management
Our experts have found LinkedIn to be perfect for B2B companies aiming to attract executives and decision-makers. At Helix Digital Solutions, we use LinkedIn’s built-in social media management tools to implement lead-generating strategies for enterprise social media management. Our LinkedIn management services are designed to boost your brand’s credibility, showcase your expertise, outshine competitors, and build trust in your market.
  • YouTube Management
YouTube’s commercial success is well-known, mainly because it delivers relevant videos based on user searches. Your brand can benefit from this success by using effective search engine optimization (SEO) practices for your channel. Our YouTube management approach simplifies this for you by researching and applying the best title tags and descriptions for your video uploads.
  • Pinterest Advertising
Boost your add-to-cart and checkout rates by sharing your eCommerce catalog on Pinterest. No other social media management agency is as dedicated as Thrive to strategically posting, optimizing, and positioning your pins. Our team also actively responds to inbound engagement, including comments, questions, and feedback, ensuring a thorough approach to your social media management.
  • TikTok Management
TikTok has quickly become a major global platform, reshaping social media management for small businesses. Elevate your strategy with TikTok for Business solutions, designed to target, connect with, and engage the next generation. Trust our specialists to manage your social media content, using their deep understanding of how this powerful platform works.
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