Every day, millions of customers search for local businesses, and around 84% of potential customers need digital options to complete their transactions. Without strong local SEO, you could be missing out on valuable leads, traffic, and sales.
What is Local Search Optimization?
Local SEO is about enhancing the visibility of small and medium-sized businesses (SMBs), physical stores, and businesses with multiple locations in local search results. It focuses on optimizing your online presence to ensure that your business appears prominently when potential customers search for local products or services. This includes improving your rankings on Google Maps, local search results, and other location-based search features.