Google Ads Management Services
Drive Advertising Revenue and Grow Your Monetization Potential
Get Maximum Returns on Your Advertising Investment
Google Ads is a powerful marketing tool, but if not managed well, it can lead to wasted money. When used correctly, it can bring great results, offering around $8 in profit for every $1 spent.
On average, Google search ads have a 4.2% success rate, and in some industries, this can rise to 6%.
While Google Ads is user-friendly and allows you to create campaigns quickly, proper management is key to achieving better results and higher profits.
Need help managing your Google Ads campaigns?
At Helix Digital Solutions, our Google Ads experts will set up, monitor, and optimize your campaigns to attract the right customers to your website and online platforms. Increase your ad success while cutting costs with Helix Digital Solutions’ Google Ads management services.
From campaign setup to crafting creative content, our certified Google Ads specialists help you target the right audience and drive qualified leads to your site. Helix Digital Solutions’ Google Ads management lowers your cost per lead while boosting ad conversions.
Make the most of your advertising budget and fully maximize the platform with Helix Digital Solutions’ Google Ads Management services.
What You Need To Know About Google Ads Manager
To succeed in managing Google Ads, you need to know how the platform works and how to use it to your benefit.
What Are Google Ads?
To do well with Google Ads management, you need to understand how the platform works and how to use it to your benefit.
Search Network: Ads appear on Google search results pages when people search for keywords related to your business.
Display Network: Ads are shown on websites that partner with Google, helping you reach a wider audience.
Video Ads: These ads play on YouTube before or during other videos.
Shopping Ads: These ads display product listings in Google search results when users search for specific products.
How Does Google Ads Work?
Google Ads uses a pay-per-click (PPC) system, where businesses only pay when someone clicks on their ad.
However, unlike other PPC systems, Google Ads also considers how relevant and high-quality your ad is to determine which ads appear and in what order.
Ads with specific keywords will show up on the search results page when users search for those keywords. The more relevant your ad is to the search, the higher it will rank.
This means businesses must carefully select their keywords and create high-quality ads to be successful with Google Ads.
A Google Ads management agency like Helix Digital Solutions can help businesses understand the platform and set up their ad campaigns for success.
The Two Types of Google Ads Manager Accounts
- Ad Manager for Small Businesses (FREE)
Google Ad Manager for small businesses is a free ad server that’s perfect for new companies or publishers with limited resources for advertising.
Here are some key benefits:
- Access to Google’s AdSense Network: Connects with Google’s AdSense and other third-party networks.
- Optimized for Mobile and Video Ads: Works well with mobile and video ads.
- Line Item Management: Helps manage and organize ad campaigns.
- Forecasting and Targeting: Allows you to predict and target your ads more effectively.
- Historical Data: Provides past data to analyze ad performance.
- Customized Reporting: Offers reports tailored to your needs.
- API Access: Lets you use APIs for ad trafficking and optimization.
- Ad Manager 360 (PAID)
Google Ad Manager 360 is a premium service that includes everything in the standard version, plus extra features for better ad management and revenue optimization.
Here are some key benefits:
- Direct Support from Google: Get personalized help from Google.
- First-Party Audience Segments: Access detailed audience data directly from Google.
- Advanced Video Options: Includes features like dynamic ad insertion and more advanced video settings.
- Hierarchical Ad Units: Manage ad units with up to five levels of hierarchy (compared to two in the free version).
- Advanced Reporting: Access detailed reports such as data protection, data transfer logs, conversion reporting, and future sell-through.
Not sure which option is right for your business? Let Web Digital’s Google Ads experts help you choose the best Google Ad Manager account for your needs. Contact us today for a free consultation with our AdWords PPC management specialists.
Why Choose Web Digital for Your AdWords Management Services
Benefit From the Expertise of a Certified Google Partner
As a certified Google Partner, Web Digital has a proven track record in managing successful AdWords PPC campaigns. With over 16 years of experience, we have consistently delivered outstanding PPC management services, focusing on achieving the best return on investment (ROI) for our clients.
Choose our Google Ads agency to benefit from:
- Campaign Tracking and Reporting
View live reports on your campaign’s performance anytime, anywhere. Web Digital’s reporting dashboard gives you detailed insights into your campaign’s progress, so you can track key metrics and see exactly where your budget is being spent.
- Transparent Data Analysis
When you choose us as your Google Ad agency, you’ll get a dedicated manager to oversee all aspects of your campaigns. From setup to ongoing optimization, your manager will provide personalized support and guidance at every step.
- Expert Consultations
Web Digital takes a comprehensive approach to Google AdWords management. Along with PPC management, we provide valuable advice on website design, search engine optimization (SEO), and other digital marketing strategies.
- Certified Google Analytics Partner
Our Google Ads management experts at Web Digital are vetted by Google and skilled in creating scalable analytics solutions for your campaigns. We help with data collection, testing, reporting, and dashboard services for your business website.
- Diverse Domain Expertise
Our Google Ad agency has worked with businesses of all sizes and across various industries. This allows us to tailor our Google Ads management services based on niche-specific strategies and best practices.
- Make Sound Business Decisions
Get clear on industry jargon, metrics, and other details related to your PPC campaigns. Our Google Ads experts at Web Digital offer detailed explanations to help you understand reports and make informed decisions for your business.